Contamac develops and manufactures the materials from which contact lenses are made.
Aware of its increasing role as an industry thought leader, Contamac wanted to develop a separate educational brand, Speciality Sight. This would be launched in tandem with a two-pronged website offering guidance to the public on how to recognise various eye conditions alongside a library of cutting-edge reference materials for the optometrists treating them.
Already its design agency of choice, Contamac commissioned TwoSheds to help it turn its idea into a reality. The resulting website is visually friendly and information rich, while also easy to navigate. Fully responsive (naturally), it includes a helpful, interactive diagram of the eye, while strong colours distinguish the sections of the site aimed at different users.
The Speciality Sight logo is formed by two, overlapping, translucent half-circles which represent contact lens material.